Case Study · Florida · Marina · SBA 504
Dry-Stack Boat Storage Feasibility Study in Cape Coral, Florida: 240 Racks Tested Against SBA 504
Representative worked example. The site, sponsor and project are hypothetical. The market evidence is real, public and dated October 2026. This page shows how the market analysis is built and how it sets the loan. It is not a client engagement.
Some feasibility studies end with a structure that works. This one ends with a number the market would have to reach first. Cape Coral has the boats, the population growth and a waterfront that sends boaters to the Gulf by way of the Caloosahatchee. What it does not have, on any rate a Southwest Florida operator publishes, is rack rent high enough to pay for a new hurricane-rated building. This case shows how the market analysis gets there and what would change the answer.
At a glance
| Item | Finding |
|---|---|
| Subject | 240-rack, four-level dry-stack building for boats to 38 feet, with fuel, a ship store and a boat club concession, on about 3 acres of marine-commercial land with Caloosahatchee River access in Cape Coral, Lee County, FL |
| Program tested | SBA 504 |
| Core fleet | About 34,700 Lee County pleasure boats of 16 to under 40 feet (2024); 26 to under 40 feet up 6.2% since 2020 |
| Posted Gulf Coast rack rates | About $15 to $22 per foot per month |
| Total project cost | $20,515,000 ($85,479 per rack) |
| Net operating income at $22 per foot | $329,438 |
| Rack rate needed for 1.25x coverage | $36 to $40 per foot at a 30-foot average boat; about $32 at a 34-foot average |
| SBA eligibility | Rack contracts fail SBA's 30-day transient test for marinas on their face |
| Market conclusion | Not feasible as a ground-up build at rates the market posts. Demand is adequate. Rate and program eligibility are the binding constraints. |
The market conclusion
The addressable fleet is large: roughly 34,700 boats in the 16-to-under-40-foot classes in Lee County, against 240 racks, so the project needs well under 1% of the core fleet. But the only rack rates Southwest Florida operators publish sit between about $15 and $22 per foot per month, and most facilities quote only on request. At $22, the building earns $329,438 of net operating income on a $20.5 million cost. Covering debt 1.25 times would take $36 to $40 per foot at the average boat length the county's fleet suggests, roughly double the posted band. Separately, SBA treats a marina as eligible only when more than half its revenue comes from transients staying 30 days or less, and monthly and annual rack contracts do not meet that test as written.
Demand: the boats are there, and the larger ones are growing
| Indicator | 2020 | 2022 | 2024 | Source |
|---|---|---|---|---|
| Lee County pleasure vessels, 16 to under 26 ft | 28,012 | 29,081 | 27,414 (down 2.1% since 2020) | [1][2][3] |
| Lee County pleasure vessels, 26 to under 40 ft | 6,861 | 7,132 | 7,284 (up 6.2%) | [1][2][3] |
| Lee County total pleasure vessels | 48,276 | 50,090 | 48,139 | [1][2][3] |
| Charlotte County pleasure vessels, 16 to under 26 ft | 14,097 | 14,568 | 14,934 (up 5.9%) | [1][2][3] |
| Charlotte County pleasure vessels, 26 to under 40 ft | 2,608 | 2,845 | 2,856 (up 9.5%) | [1][2][3] |
| Indicator | Figure | Period | Source |
|---|---|---|---|
| Cape Coral population | 236,264, up 21.8% since April 2020 | July 1, 2025 | [4] |
| Lee County population | 875,607, up 15.1% | July 1, 2025 | [5] |
| Residents aged 65 and over | 25.0% Cape Coral; 29.2% Lee County | 2025 | [4][5] |
| Cape Coral median household income | $78,104 | ACS 2020 to 2024 | [4] |
| Lee County building permits | 13,547 | 2025 | [5] |
| Cape Coral Yacht Basin wet slips | 89 slips to 55 ft; $10 per ft annual (resident), $13 (non-resident) | Undated | [6] |
The growth is in the 26-to-under-40-foot class, which earns more per rack but needs taller bays and heavier forklifts. The smaller class has contracted. Lee's pleasure fleet peaked at 50,090 in 2022 and fell to 48,139 in 2024. That timing coincides with Hurricane Ian in September 2022, which suggests lost boats and slow replacement rather than structural decline, though the data do not prove the cause. An older, fast-growing, boat-owning population is a sound demand base. It is not an exceptional one, and it does not by itself set rate.
Competitive supply within about 20 miles
| Facility (location) | Rack capacity | Maximum boat | Posted rate | Storm history |
|---|---|---|---|---|
| PORT 32 Cape Coral (Cape Coral) | About 250 dry | 35 ft | Not posted | Not found [7] |
| Safe Harbor Cape Harbour (Cape Coral) | Not found | 35 ft | Not posted | Operated portions with significant damage after Ian [8] |
| Hinckley Sweetwater (upriver, North Fort Myers area) | 275 dry | 45 ft | Not posted | The only area public marina at full capacity after Ian [8][9] |
| Snook Bight Marina (Fort Myers Beach) | 200 indoor racks | 42 ft | Not posted | Ian left 2.4 m of water in the storage barn and destroyed the forklifts [10] |
| Salty Sam's Marina (Fort Myers Beach) | Four rack levels | 44 to 45 ft | Annual or month-to-month, quote only | Kept rack storage running while rebuilding [11] |
| Moss Marina (Fort Myers Beach) | 160 dry | 40 ft | Not posted | Operated portions with significant damage [12] |
| Fish-Tale Marina (Fort Myers Beach) | 441 before Ian; 434 approved for rebuild | Larger boats in two rebuilt buildings | Not posted | Rebuild approved August 2025, in stages [13] |
| Four Winds Marina (Pine Island) | Not found | 32 ft | $20.25 per ft per month annual; $22.25 monthly | Not found [14] |
| Safe Harbor Burnt Store (Punta Gorda) | About 200 to 300 dry | 20 to 40 ft | Not posted | Not found [15] |
Confirmed rack capacity among facilities with published counts exceeds 1,500 spaces, most of it on Estero Island, San Carlos Island and upriver, not in Cape Coral itself. A Caloosahatchee site in Cape Coral would compete most directly with PORT 32 and Safe Harbor Cape Harbour. The largest pipeline item, the 434-space rebuild on Fort Myers Beach, restores capacity rather than adding it. No new Cape Coral dry-stack approval for 2024 to 2026 was found. That is a gap in the record, not evidence that none exists.
What the market pays: posted rack rates
| Operator (market) | Annual term | Monthly term | Notes |
|---|---|---|---|
| Four Winds Marina (Pine Island, Lee County) | $20.25 per ft | $22.25 per ft | To 32 ft, unlimited launches [14] |
| Port Tarpon Marina (Tarpon Springs, Gulf) | Not stated | $375 to $500 per month, about $15.63 to $16.67 per ft | To 32 ft [16] |
| Clark Island Marina (Charleston, SC, reference) | $22.00 per ft | Annual contract required | [17] |
| Cape Marina (Cape Canaveral, Atlantic, reference) | $15.50 to $17.00 per ft | Operator notes prices may be dated [18] | |
| Cape Coral outdoor boat storage (substitute, no launch service) | About $172 (20 ft) to $309 (40 ft) per month | August 2026 [19] |
Only one operator inside the trade area posts a rate, and it sits at the top of the Gulf band. Everyone else quotes on request. The $4 to $6 spread between the two Gulf postings is worth about $23,000 to $34,600 a month on 240 racks at a 24-foot billed length, so the quote survey below is not optional.
What the market supports: the revenue build
| Line | $16 per ft (Tarpon Springs band) | $22 per ft (Four Winds band) | $26 per ft, 32-ft average (premium case) |
|---|---|---|---|
| Rack rent: 240 racks, 30-ft average, 90% occupied | $1,244,160 | $1,710,720 | $2,156,544 |
| Fuel sales | $700,000 | $700,000 | $700,000 |
| Ship store | $120,000 | $120,000 | $120,000 |
| Boat club concession | $45,000 | $45,000 | $45,000 |
| Fees | $25,000 | $25,000 | $25,000 |
| Total revenue | $2,134,160 | $2,600,720 | $3,046,544 |
| Operating expenses | $2,250,287 | $2,271,282 | $2,291,344 |
| Net operating income | -$116,127 | $329,438 | $755,200 |
Operating expenses at $22 include fuel cost of sales at 78% ($546,000), payroll of $620,000 for a manager, forklift operators, dockhands and store staff, insurance of $300,000 for property, named storm, flood and marina liability, property tax of $277,500 at about 18.5 mills (Cape Coral's FY2026 operating millage is 5.1471 within a combined 17 to 20 mills) [20], utilities, repairs, a submerged lands lease for the launch well and queuing docks, and a 2.5% reserve on rack rent. Fuel margins and insurance pricing were not found in public sources and are model assumptions.
What the debt can carry, and the rate it would take
| Project cost | Amount |
|---|---|
| Land, about 3 acres of marine-commercial frontage (model assumption) | $2,400,000 |
| Dry-stack building, 240 racks, four levels, sprinklered, hurricane-rated, about $45,000 per rack | $10,800,000 |
| Forklifts (two new, one used) | $950,000 |
| Launch well and queuing docks | $500,000 |
| Fuel system: tanks, dispensers, containment, fuel float | $850,000 |
| Ship store, office and restrooms | $600,000 |
| Paving, utilities, stormwater, landscaping | $800,000 |
| Design, engineering, permitting, 7% of hard cost | $1,015,000 |
| Contingency, 10% of hard cost | $1,450,000 |
| Impact and application fees, closing, legal | $250,000 |
| Construction interest and financed fees | $900,000 |
| Total | $20,515,000 |
| Structure | Debt | Annual debt service | Coverage at $22 | Rack rate for 1.25x |
|---|---|---|---|---|
| 504 style: bank first lien at 7.25% plus CDC debenture capped at $5 million at 6.97%, 75% of cost, 25 years | $15,386,250 | $1,323,790 | 0.25x | $39.85 per ft (30-ft average) |
| Conventional bank loan, 60% of cost, 7.50%, 25 years | $12,309,000 | $1,091,549 | 0.30x | $35.94 per ft (30-ft average); $31.71 (34-ft average) |
At the $22 band, the building supports about $3.0 million of debt at 1.25x, roughly 14% of what it costs. Even the premium case covers only 0.57x at 75% leverage and 0.69x at 60%. The gap is replacement cost: about $85,000 per rack all-in, against rents that the region's published operators set for buildings that were paid for long ago. Institutional appetite for the asset class is not in doubt (Blackstone Infrastructure closed a $5.65 billion purchase of the largest marina platform in April 2025 [21]), but platform pricing is not a comparable for a single start-up building, and no Florida single-asset dry-stack sale with a public cap rate was found.
SBA eligibility comes before economics
SOP 50 10 8.1 with Technical Policy Updates (effective ) admits a marina only if more than 50% of its revenue, prior-year or projected for a start-up, comes from transients staying 30 days or less [22]. SBA's 504 eligibility form asks the same question [23]. Rack customers in Southwest Florida contract monthly or annually, so the core storage line will not count as transient. Fuel, store, launch and club revenue might help the mix, but whether club usage counts as transient is not settled in any source reviewed. That is a question for the CDC and SBA in writing, before any further cost is spent. Marinas also sit on SBA's special-purpose list, which raises the minimum equity.
What would change the answer
- A lower basis. Buying and repositioning an existing rack building at a price the rates support. At $22 per foot the income carries about $3.0 million of debt, which points to an acquisition, not a new barn.
- Rate evidence. Dated, written annual and monthly quotes for 24-, 30- and 36-foot boats from PORT 32, Safe Harbor Cape Harbour, Sweetwater, Snook Bight, Salty Sam's, Moss and Burnt Store, with waitlist status. If a new hurricane-rated building can hold $32 or more at a 34-foot average, the conventional structure comes within reach.
- A different program. If the revenue mix cannot clear 50% transient, conventional bank debt at lower leverage.
- Storm risk priced in. Hurricane-rated specifications, business-interruption cover and a debt-service reserve sized to a 12- to 24-month outage. One Fort Myers marina reopened in September 2026 after a $15 million rebuild that did not start until early 2025, more than two years after Ian [24].
Other local inputs a lender will ask for
Lee County's manatee protection plan was approved in 2004 for both incorporated and unincorporated areas, and Cape Coral waters carry mapped slow-speed and idle zones [25]. A dry stack's queuing docks and launch well over sovereign submerged lands pay the greater of a per-square-foot base rate ($0.156623 currently) or 6% of gross revenue from the use, with a 30% discount for marinas open to the public on a first-come basis and 10% for designated Clean Marinas [26]. Zoning height limits for dry storage in Cape Coral, flood zone and Coastal Barrier Resources Act status, and 2026 construction bids were not found in public sources and need a zoning verification letter, a flood determination and an estimator's cost.
Questions sponsors ask about this market
What does rack storage cost in Southwest Florida?
Posted rates run from about $15.63 to $22.25 per foot per month. Most Cape Coral and Fort Myers operators quote on request.
Can an SBA 504 loan finance a dry-stack marina?
Only if more than half of revenue, actual or projected, comes from transients staying 30 days or less. A storage business built on monthly and annual contracts does not meet that test on its face. Get a written reading from the CDC before spending on design.
Is there enough demand for 240 more racks?
Probably. The project needs well under 1% of Lee County's core fleet, and the 26-to-under-40-foot class is growing. The constraint is rate, not boats.
Why would a feasibility study recommend against a project?
Because a lender will reach the same answer later, after the sponsor has spent on design and permits. Finding the rate the project needs, early, is the cheaper result.
Planning a dry stack or marina in Florida?
Start with the market: written rate quotes, the program's eligibility rules, and the cost per rack those rates can actually carry.
Request a methodology briefingData sources and dates
- Florida Department of Highway Safety and Motor Vehicles, Vessel Statistics by County, 2020. https://www.flhsmv.gov/pdf/vessels/vesselstats2020.pdf
- FLHSMV, Vessel Statistics by County, 2022. https://www.flhsmv.gov/pdf/vessels/vesselstats2022.pdf
- FLHSMV, Vessel Statistics by County, 2024. https://www.flhsmv.gov/pdf/vessels/vesselstats2024.pdf
- U.S. Census Bureau, QuickFacts, Cape Coral city (Vintage 2025). https://www.census.gov/quickfacts/fact/table/capecoralcityflorida/PST045224
- U.S. Census Bureau, QuickFacts, Lee County and Charlotte County (Vintage 2025). https://census.gov/quickfacts/fact/table/leecountyflorida,charlottecountyflorida/PST045225
- PredictWind, Cape Coral Yacht Basin. https://www.predictwind.com/marinas/united-states/florida/cape-coral-yacht-basin
- PORT 32 Marinas, Cape Coral. https://www.port32marinas.com/p32marinas/cape-coral
- Panbo, "Moving forward after Ian, and a boat search," 2023. https://panbo.com/moving-forward-after-ian-and-a-boat-search/
- Marinas.com, Hinckley Yacht Services, Sweetwater. https://marinas.com/view/marina/g9c62z_Hinckley_Yacht_Services_-_Sweetwater_Fort_Myers_FL_United_States
- Snook Bight Marina, slips and dry storage; Sail-World, "Snook Bight Marina rebuilds after Hurricane Ian." https://snookbightmarina.com/slips/
- Salty Sam's Marina, boat storage. https://www.saltysamsmarina.com/storage/
- Waterway Guide, Moss Marina. https://www.waterwayguide.com/marina/moss-marina
- Pine Island Eagle, Fish-Tale Marina approvals, August 22, 2025; Toy Storage Nation, August 27, 2025. https://toystoragenation.com/2025/08/27/fort-myers-marina-approved-for-repairs-upgrades/
- Four Winds Marina, boat storage, accessed October 10, 2026. https://www.fourwindsmarina.com/boat-storage.html
- Safe Harbor Burnt Store. https://safeharbor.com/locations/safe-harbor-burnt-store/
- Port Tarpon Marina, slips and storage, accessed October 10, 2026. https://www.porttarponmarina.com/storage
- Clark Island Marina, rates. https://www.clarkislandmarina.com/rates
- Cape Marina, wet slip dockage and in/out rack storage, modified August 19, 2026. https://capemarina.com/dockage-inout/
- SpareFoot, boat storage in Cape Coral, updated August 1, 2026. https://www.sparefoot.com/Cape-Coral-FL-self-storage/boat-storage.html
- City of Cape Coral, "City Council Approves 2026 Budget, Lowers Millage Rate," September 30, 2025. https://www.capecoral.gov/news_detail_T4_R506.php
- Sun Communities, sale of Safe Harbor Marinas to Blackstone Infrastructure, February 24, 2025; Boat International, May 1, 2025. https://www.boatinternational.com/boat-pro/news/safe-harbor-marinas-acquisition-blackstone-infrastructure
- SBA SOP 50 10 8.1 with Technical Policy Updates, effective (SBA document page). https://legacy.sba.gov/document/sop-50-10-lender-development-company-loan-programs
- SBA Form 2234C, Eligibility Information Required for 504 Submission. https://caweb.sba.gov/library/pdf/Form_2234C.pdf
- Trade Only Today, "Fort Myers Marina Reopens Four Years After Ian," September 29, 2026. https://tradeonlytoday.com/industry-news/fort-myers-marina-reopens-four-years-after-ian/
- Lee County, Manatee Protection Plan; Lee County Ordinance 09-23. https://www.leegov.com/naturalresources/marine/ManPro/MPP
- Florida DEP, FAQ: Use of State-Owned Land; Florida Statutes 253.0346 (2025). https://floridadep.gov/lands/lands/content/faq-use-state-owned-land